Introducing METs Reserve: A Smarter way to Manage your Communication Credits

Introducing METs Reserve: A Smarter way to Manage your Communication Credits

Overview

Introducing MET Reserve, a centralized credit management system that streamlines the way institutes manage communication credits across all Merrito channels, Email, SMS, WhatsApp, Niaa, and Mio AI. Designed with flexibility, transparency, and ease-of-use in mind, MET Reserve simplifies by unifying your credit ecosystem into one smart platform.

What is MET Reserve?

Modern Engagement Tools (MET) Reserve is a single, rechargeable fund from which you can manage all your communication needs. Instead of managing separate credit balances for each channel, you now recharge once and gain METs, your universal engagement currency.
  1. 1 METs = ₹1. METs are simple to understand. Every message or interaction consumes a certain number of METs, depending on the channel's CPM (Cost Per Message) or CPS (Cost Per Session).

Key Highlights of MET Reserve

One Recharge, Total Flexibility

Top up your METs Reserve once, and you can: 
  1. Allocate METs to any channel based on your campaign requirements.
  2. Reassign unused METs between channels as strategies evolve.
  3. Avoid the hassle of maintaining individual balances for each platform 

Unified Dashboard for Full Visibility

The MET Reserve interface offers a comprehensive overview: 
  1. Total Available Balance
    This is split into:
    1. Allocated METs: Already assigned to specific channels.
    2. Unallocated METs: Available for future assignments.

  2. Channel-Specific Cards
    Each channel (Email, SMS, WhatsApp, etc.) shows:
    1. Allocated METs (if quota is assigned)
    2. Quota Unassigned (if no allocation has been made)
    3. Special interactions:
      1. SMS (International): Click +1 to expand
      2. WhatsApp (Utility/Service + International): Click +5 to expand

  3. Available Credit
    Instantly see how many messages or sessions each channel can support, based on the allocated METs and CPM/CPS rates. 

Full Audit Trail

Three key sections ensure complete transparency: 
  1. Ledger
    Track every addition, deduction, and reversal of METs.
  2. Usage
    Dive into usage breakdowns by channel, message type, templates used, message count, METs consumed, and applicable rates.
  3. Logs
    Monitor all operational entries including credit changes, rate settings, and quota modifications. 

Smart Alerts

Stay ahead with real-time alerts when your MET Reserve runs low, ensuring your campaigns never hit a pause unexpectedly. 

What’s Changing and When?

Starting 3 July, Merrito will automatically migrate your existing channel-based credit balances to your new MET Reserve. The migration will:
  1. Convert credits to METs using defined CPM/CPS rates.
  2. Sum all converted credits into a unified METs Reserve.
  3. Adjustment for any negative balances accordingly.
Say goodbye to fragmented balances and hello to a smarter, streamlined way to power your communication engagement.


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