See What’s new at Meritto - September 2025 Product Updates
Introduction
As the festive season wraps up and routines find their rhythm again, we’re back with fresh updates, brighter ideas, and new ways to help you stay ahead, because at Meritto, the celebration of innovation never really stops.
Introducing Dynamic Activity
Now bring every external student activity into your platform, giving your teams a unified view to nurture smarter and convert faster.
From website clicks, app downloads, course progress to webinar attendance and campus visits, you define which activities matter most, capture them, and see them logged and tied back to the right record in the CRM. This ensures your teams always know what happened and when, making every conversation timely, relevant, and far more likely to convert.
Automation now lets you do even more, with less
Automatically update opportunity stages based on student activity
Just like you update lead stages using automation, you can now update opportunity stages as well. So now, for instance, when a student pays 50% of their Digital Marketing course fee, their opportunity stage can be updated to "Fee Partly Paid" instantly. This ensures that opportunity progress is managed efficiently, while reducing manual intervention and improving conversion tracking.
Now trigger automations based on dynamic activities as well
Every external student activity that matters for your institution can now set automations in action, instantly. You can use the Dynamic Activity triggers to take instant action, like for example, you can send an upsell email about the Advanced Coding course when a student completes the Beginner's Coding course. This enables real-time actions as soon as key activities occur.
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